BCRF “Hot Pink Party” 2017
We’ve been proud to work with the Breast Cancer Research Foundation for many years. We’ve been proud to work with the Breast Cancer Research Foundation for many years. In 2017 the ‘Hot Pink Party’ moved to Manhattan’s Park Avenue Armory for the first time. The event raised nearly $6 million to directly fund breast cancer research, and featured a performance by John Melloncamp. GMV created a lighting design to support Rafanelli’s vision for the room, and we also produced all of the technical drawings.